choosing the right college in Atlanta

Picking a College: How To Choose the Perfect College for You

Match Your Educational Needs With the Right Campus

Picking a College Can Be Difficult

There are a lot of options for higher education. You may think you know where you want to go, but you can muddle yourself with so many factors. When picking a college, you want to avoid:

  • Wasting money or years on a school that doesn’t aid your educational career
  • Deciding based on external factors, not internal motivations
  • Going to a school that doesn’t boost your learning style
  • Picking a college that doesn’t offer majors that match your natural aptitudes
  • Not finding a college that will challenge you to grow into your best self
  • Realizing you wasted your college years not finding a place that complements you inside and outside the classroom

We Can Help Future College Students:

Assess your natural learning style and inherent learning motivators.

Identify your aptitudes to pick a school that offers majors in which you will excel.

Ensure you will be spending your time and money at a school that is best for you.

Pair your internal and external motivators with a campus that matches them best.

Set yourself up for success during your college years and in your career.

Find a school where you will thrive as a student because it meets your learning needs.

 

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Find the Right College by Understanding Your Learning Style and Motivations

Everyone learns differently, and understanding how you process and retain information is key to selecting a college where you’ll thrive. The Birkman Method helps uncover your natural learning preferences and motivational drivers, providing a deeper understanding of how you engage with information and perform in different learning environments.

For example, Birkman identifies whether you thrive in structured, lecture-based settings, prefer interactive, discussion-driven classes, or need hands-on, experiential learning to grasp concepts fully. With this knowledge, you can select a college that matches your learning style—whether a school with small, discussion-based classes for high-engagement learners or a university offering independent, self-directed learning for those who prefer autonomy.

Additionally, Birkman reveals your inherent learning motivators—whether achievement, collaboration, innovation, or hands-on problem-solving drives you. Understanding what keeps you engaged will help you tailor your study strategies and choose a school that aligns with your natural drive, making learning more effective and enjoyable.

Identify Your Aptitudes to Pick a School That Offers Majors in Which You Will Excel

Your natural aptitudes are a strong indicator of which academic and career paths will allow you to succeed and feel fulfilled. The Birkman Method assesses your skills and personality traits, interests, and work style preferences, helping you choose a college and field of study that align with your strengths.

For instance, you might excel in engineering, data science, or finance if you have strong analytical skills and an independent work style. If you thrive in creative, people-focused environments, fields like communications, marketing, or psychology could be a better fit. Birkman helps you understand what you’re good at and where you’ll be happiest applying those skills.

By identifying a school that excels in the areas where your strengths lie, you’ll set yourself up for success—ensuring that the school challenges, engages, and positions you for long-term career satisfaction.

Ensure You Will Be Spending Your Time and Money at a School That Is Best for You

Choosing and attending college is a significant investment, and selecting the wrong school can lead to unnecessary costs, wasted time, and frustration. The Birkman Method helps prevent these challenges by clarifying your ideal academic and social environment while also helping you think about career first. It ensures you make an informed decision that aligns with your learning style, career goals, and personal needs.

For example, if you thrive in structured environments with clear guidelines, a school with strong academic advising and focused on organized curriculum paths may be a better fit. If you’re independent and entrepreneurial, a college with self-directed study programs and incubators for startups might offer more value.

By understanding your strengths and preferences through Birkman, you can evaluate schools based on their actual value to you. This knowledge will help you choose a college that will maximize your success while making the most of your time and financial investment.

Pair Your Internal and External Motivators When Picking a College That Fits You Best

Selecting the right college means aligning internal (your passions and interests) and external (career prospects, earning potential, or prestige) motivators. The Birkman Method helps clarify what truly drives you by identifying whether you’re motivated by achievement, problem-solving, collaboration, recognition, or stability.

For example, if you’re internally motivated by creativity and personal expression, picking the right college, such as a liberal arts college with interdisciplinary programs and artistic opportunities, may be ideal. If you’re externally motivated by career growth and financial stability, a business-focused university with strong job placement rates and industry connections could be a better choice.

With Birkman’s insights, you can pair your internal and external motivators with a college that supports them, ensuring that you stay focused, engaged, and excited about your education.

Choose a College That Sets You Up for Success in Your Education and Career

Your college experience isn’t just about getting a degree—it’s about preparing for your future career. The Birkman Method helps you align your academic choices with long-term success by identifying:

  • Your workplace strengths and preferred environments
  • The types of jobs where you’ll thrive based on personality and skills
  • Your ideal decision-making and problem-solving approaches

By recognizing your strengths in academic and professional settings, you can choose a school that offers the career services, networking opportunities, and internship programs that align with your goals.

For example, if Birkman indicates you’re highly structured and goal-oriented, choosing a college with strong academic advising and well-connected career services could help you build a clear path to success. If you thrive in innovative, flexible environments, a school with co-op programs and hands-on learning opportunities might be the best fit.

With Birkman’s insights, you’ll be better prepared to transition smoothly from college to your first job, ensuring a successful and fulfilling career path.

Find a School Where You Will Thrive as a Student Because It Meets Your Learning Needs

Ultimately, your college experience should be where you grow, succeed, and feel academically and socially supported. The Birkman Method helps you identify:

  • Whether you thrive in structured or flexible academic settings
  • Your ideal social environment—small, close-knit communities vs. large, diverse campuses
  • What types of support systems do you need to stay engaged and motivated

For example, a large university with active student organizations, study groups, and networking events might be the best fit if you have high social energy and thrive on collaboration. A smaller college with strong mentorship programs and individualized support may be better if you prefer more one-on-one interactions and need time to process information independently.

Picking a college that aligns with your unique learning style, personality, and career goals will make you more likely to excel academically, build meaningful relationships, and enjoy a fulfilling college experience.

"As the parent of two young adults, we knew a few years ago that we needed additional help to equip them as they made plans for their futures. When the first one was heading off to college, we reached out to Todd to see how he might be able to help.

Our son was bright but lacked direction. He’d taken plenty of aptitude tests in school, but we wanted something that would provide a more comprehensive analysis, taking into account what motivates him and how that aligns with his interests. The thought of choosing a major and deciding what to do was very stressful. We had Todd work with him, and I’m happy to report that our son is now in his first year of law school. I’m convinced that the time Todd spent administering and explaining the Birkman to him was key in helping our son find a direction.

We were so happy with the results that we had Todd work with our daughter a few years later, and she’s set to graduate almost a full year early after Todd helped HER see that she could turn her interests and creativity into a career in graphic design.

I fully recommend Todd as a coach. He has the unique ability to see through the data to the person behind it and adapts his coaching style so that the recipient is open to hearing what he has to say. Our kids couldn’t be more different, but he was able to help them both a great deal."

Kristin Emerson, Mother of Two

Ready To Embark on Your Path of Career Fulfillment?