Quick Summary:
Read how Southwest Electronic Energy Corporation increased average employee tenure to 15 years by using Birkman. In this case study, you’ll see how SWE transformed its hiring approach to improve employee fit, reduce turnover, and create a more engaged workforce aligned with its culture and long-term goals.
What you’ll find inside:
- How SWE moved beyond resume-based hiring
- How Birkman strengthened the interview process
- How the company evaluated motivation, fit, and stress behavior
- How better role alignment improved engagement and loyalty
- How SWE built a more stable workforce with 15-year average tenure
DOWNLOAD THE ENTIRE CASE STUDY
Challenge
In the early years at Southwest Electronic Energy Corporation (SWE), the recruiting process for new hires primarily involved matching resume experience with job responsibilities and the interviewer’s connection to a candidate. This recruiting process led to an extremely high turnover rate that was not conducive to the company’s healthy culture and long-term growth.
Action
The Chairman and CEO of Southwest Electronic Energy read an article on The Birkman Method and was curious to see how insight from the assessment could transform the hiring process. SWE administered The Birkman Method to all potential hires before conducting face-to-face interviews. Using the information the assessment provided, a list of personalized questions enabled interviewers to assess a candidate’s fit within the organization and their ability to handle stressful situations.
Result
Since implementing Birkman in the organization, SWE has benefited from extremely low turnover rates. Employee longevity averages 15 years. SWE places new hires in roles aligned with their interests, resulting in motivated employees who engage with its mission, vision, values, and culture. Engaged employees strengthen interpersonal dynamics, creating loyalty and greater retention.
Key Outcomes
- Moved beyond resume-based hiring to make more informed talent decisions
- Gave interviewers better tools to assess fit, motivation, and stress management
- Improved alignment between employees and the roles they fill
- Increased employee engagement with the company’s mission, values, and culture
- Strengthened loyalty, retention, and overall workforce stability
- Raised average employee tenure to 15 years
Your Next Move
If you are looking for help reducing turnover using the power of Birkman, we can help. Check out our team building program and schedule a consultation.